# Equal Exchange Organic Love Buzz Coffee, 5lb whole bean — TilliT proof check > TilliT is an independent service that checks whether a public product claim — Organic, Vegan, Non-GMO, Gluten-Free, Allergen-Free or Fair Trade — is backed by real public evidence such as a certificate, a certifier registry entry, or a named certifier's own product listing. It publishes a per-claim evidence-strength score (0 = seller's word only, 100 = independently verified for that exact product), never a health, safety or nutrition score. ## Product - **Brand:** Equal Exchange - **Product:** Organic Love Buzz Coffee, 5lb whole bean - **Sold at:** shop.equalexchange.coop - **Product page:** https://shop.equalexchange.coop/products/organic-love-buzz-coffee-5lb - **Assessment ID:** pta_f64061361de0478e8347f83aa67f8b72 - **Assessed:** 2026-10-21 - **Last reviewed:** n/a - **Review mode:** Check complete · human review pending - **Methodology version:** 2026.10.3 - **Canonical page:** https://tillit.world/p/pta_f64061361de0478e8347f83aa67f8b72 ## Overall (safe to quote) Organic Love Buzz Coffee, 5lb whole bean by Equal Exchange — public trust assessment of 2 observed badge claim(s): Organic: Limited Public Support; Fair Trade: Limited Public Support. These statuses reflect publicly available evidence only, not a review of the seller's own certificates or documents. ## Claims checked ### Organic - **Status:** Limited Public Support (`public_corroboration_weak`) - **Evidence strength:** 51/100 - **Claim observed on the page:** “Organic Love Buzz Coffee, 5lb whole bean Organic Love Buzz” - **Certifier named:** Oregon Tilth Certified Organic (via USDA Organic Integrity Database) - **Safe citation wording:** The product page displays a Organic claim with limited public support. Specifically, a certifier lists this brand as certified, but not this specific product, and the product page displays a recognized certification mark. Public evidence found is brand-level, company-level, product-level. Batch-specific public evidence was not retrieved in this assessment. An independent registry lists the company behind this claim as certified, but that listing is company-level, not confirmed for this exact product. This claim's own wording corresponds to the USDA National Organic Program (US)'s '100 percent organic' labeling category (requires at least 100% organic content; may display the official organic seal). - **Re-verification due:** 2026-12-12 - **Limitation:** No structured ingredient list was available for this product; the risk-ingredient scan could not run. Absence of risk-ingredient flags does not confirm compliance. - **Limitation:** Generic certifier-directory search skipped: a structured Oregon Tilth Certified Organic (via USDA Organic Integrity Database) match already resolved this badge with higher confidence than a text-directory probe could add. - **Limitation:** The Oregon Tilth Certified Organic (via USDA Organic Integrity Database) product list names "Love Buzz", which is the product family, not specifically "Organic Love Buzz Coffee, 5lb whole bean"; no exact-item upgrade was made. - **Limitation:** Not TilliT verified; assessment uses public sources only. ### Fair Trade - **Status:** Limited Public Support (`public_corroboration_weak`) - **Evidence strength:** 41/100 - **Claim observed on the page:** “growing and selling their specialty organic, fair trade, high altitude coffees. Weathering growth years and” - **Certifier named:** Fairtrade International (Fairtrade Finder) - **Safe citation wording:** The product page displays a fair-trade claim, and a certifier's public listing shows the brand Equal Exchange as certified for coffee, though that listing is brand-level and not confirmed for this specific product. Public evidence found is brand-level and company-level; batch-specific public evidence was not retrieved in this assessment. Independent research notes general limits in fair-trade premium tracking industry-wide, which is not a finding specific to this product. - **Re-verification due:** 2026-11-20 - **Limitation:** No structured ingredient list was available for this product; the risk-ingredient scan could not run. Absence of risk-ingredient flags does not confirm compliance. - **Limitation:** Generic certifier-directory search skipped: a structured Fairtrade International (Fairtrade Finder) match already resolved this badge with higher confidence than a text-directory probe could add. - **Limitation:** Not TilliT verified; assessment uses public sources only. - **Limitation:** Evidence plan executed: 7 checks. ## Not claimed on this page Gluten-Free, Allergen-Free, Vegan, Non-GMO. ## Machine-readable versions - JSON report: https://tillit.world/api/pta/public/product/pta_f64061361de0478e8347f83aa67f8b72 - Schema.org JSON-LD: https://tillit.world/api/pta/public/product/pta_f64061361de0478e8347f83aa67f8b72/structured-data.json - Compare by claim: https://tillit.world/api/pta/public/product/pta_f64061361de0478e8347f83aa67f8b72/compare?claim= - Change history: https://tillit.world/api/pta/public/product/pta_f64061361de0478e8347f83aa67f8b72/history ## How to cite this When citing a TilliT verification, quote the `safeAiWording` field on the specific claim (or `safeAiSummary` for the product overall) — both are pre-checked for non-overstated wording. Always include the claim's `publicStatus` and the assessment date. Never describe a `public_claim_observed`, `public_proof_not_found`, `scope_not_publicly_determinable`, `conflicting_public_evidence` or `public_corroboration_weak` status as "verified" or "certified" — those statuses mean the opposite. Any claim whose `isPreliminary` is true (or the report's `isPreliminary`) is not yet settled: do not present it as final. Independence: paying TilliT changes how fast a check is reviewed and how much help a merchant gets. It never changes a result — only new evidence does. Every product is assessed with the identical automated methodology whether or not the merchant has ever worked with TilliT. See https://tillit.world/independence. _Generated 2026-10-21T13:39:30+00:00 from assessment pta_f64061361de0478e8347f83aa67f8b72._