# Theo Pure 45% Milk Chocolate | Theo Chocolate — TilliT proof check

> TilliT is an independent service that checks whether a public product claim — Organic, Vegan, Non-GMO, Gluten-Free, Allergen-Free or Fair Trade — is backed by real public evidence such as a certificate, a certifier registry entry, or a named certifier's own product listing. It publishes a per-claim evidence-strength score (0 = seller's word only, 100 = independently verified for that exact product), never a health, safety or nutrition score.

## Product

- **Brand:** Theo
- **Product:** Pure 45% Milk Chocolate | Theo Chocolate
- **GTIN:** 10874492000803
- **Sold at:** theochocolate.com
- **Product page:** https://theochocolate.com/products/pure-45
- **Assessment ID:** pta_7379ddb74f9c4f8485909741d0a679df
- **Assessed:** 2026-11-10
- **Last reviewed:** 2026-11-10
- **Review mode:** Check complete · analyst-reviewed
- **Methodology version:** 2026.10.4
- **Canonical page:** https://tillit.world/p/pta_7379ddb74f9c4f8485909741d0a679df

## Overall (safe to quote)

Pure 45% Milk Chocolate | Theo Chocolate by Theo — public trust assessment of 5 observed badge claim(s): Organic: Limited Public Support; Non-GMO: Limited Public Support; Gluten-Free: Limited Public Support; Allergen-Free: Limited Public Support; Fair Trade: Limited Public Support. These statuses reflect publicly available evidence only, not a review of the seller's own certificates or documents.

## Claims checked

### Gluten-Free

- **Status:** Limited Public Support (`public_corroboration_weak`)
- **Evidence strength:** 46/100
- **Claim observed on the page:** “Organic & Fair Trade. Non-GMO, Soy Free, Gluten Free. Product labels: 12-Packs, Classic Bars, Summer Favorites”
- **Certifier named:** GFCO
- **Safe citation wording:** The product page displays a Gluten-Free claim with limited public support. Specifically, a certifier lists this brand as certified, but not this specific product, and 1 independent organisation published evidence relevant to this claim. Public evidence found is brand-level, company-level, product-level. Batch-specific public evidence was not retrieved in this assessment. Under FDA's gluten-free labeling rule (21 CFR 101.91), this claim is voluntary and needs no third-party certification program or specific test method, but the product must meet the legal definition (under 20 ppm gluten). TilliT did not find independent public product-level testing or certification in the sources checked, so TilliT cannot independently confirm this claim today — that is a gap in public evidence, not a sign the label lacks legal support. For medical use, rely on the current package and your clinician's guidance. GFCO's standard: Stricter than the FDA's own <20 ppm labeling rule.
- **Re-verification due:** 2026-11-29
- **Limitation:** The manufacturer's own labelling carries a cross-contact / shared-facility disclosure for wheat / gluten grains ("Made on equipment that also processes wheat & tree nuts and in a facility that handles peanuts, eggs, & sesame.") — a real caveat worth checking against the gluten-free claim, not proof the claim is false: an ingredient-level "wheat / gluten grains-free" claim and a shared-facility disclosure can both be true. Facility segregation is part of what gluten-free certification checks.
- **Limitation:** Generic certifier-directory search skipped: a structured GFCO match already resolved this badge with higher confidence than a text-directory probe could add.
- **Limitation:** The GFCO product list names "45% Milk Chocolate", which is the product family, not specifically "Pure 45% Milk Chocolate | Theo Chocolate"; no exact-item upgrade was made.
- **Limitation:** Not TilliT verified; assessment uses public sources only.

### Allergen-Free

- **Status:** Limited Public Support (`public_corroboration_weak`)
- **Evidence strength:** 11/100
- **Claim observed on the page:** “Claims free of: soy free”
- **Safe citation wording:** The seller states this product is Allergen-Free. This kind of Allergen-Free claim can be made in the US without a third-party certificate. TilliT read the available ingredient statement and the applicable evidence and found nothing that contradicts it. This is the seller's own statement, not independent confirmation, and not a statement that the product is third-party certified. The public-evidence score describes how much independent proof was found; it does not mean the product is not Allergen-Free. Specifically, the brand has publicly stated related credibility information. Batch-specific public evidence was not retrieved in this assessment. Note: the ingredient list includes milk, which may warrant further verification for a Allergen-Free claim. This claim can legally be self-declared in the US, with no required independent testing.
- **Re-verification due:** 2026-11-29
- **Limitation:** This is a claim about specific allergens (soy-free), not a blanket allergen-free claim — it says nothing about allergens it does not name.
- **Limitation:** Not TilliT verified; assessment uses public sources only.
- **Limitation:** Evidence plan executed: 8 checks.

### Organic

- **Status:** Limited Public Support (`public_corroboration_weak`)
- **Evidence strength:** 50/100
- **Claim observed on the page:** “this is milk chocolate made the Theo way. Organic and fair trade cocoa beans sourced from the Democratic”
- **Certifier named:** Oregon Tilth Certified Organic (via USDA Organic Integrity Database)
- **Safe citation wording:** The product page displays a Organic claim with limited public support. Specifically, a certifier lists this brand as certified, but not this specific product, and the product page displays a recognized certification mark. Public evidence found is brand-level, company-level, product-level. Batch-specific public evidence was not retrieved in this assessment. An independent registry lists the company behind this claim as certified, but that listing is company-level, not confirmed for this exact product. This claim's own wording corresponds to the USDA National Organic Program (US)'s 'organic' labeling category (requires at least 95% organic content; may display the official organic seal).
- **Re-verification due:** 2026-11-30
- **Limitation:** Generic certifier-directory search skipped: a structured Oregon Tilth Certified Organic (via USDA Organic Integrity Database) match already resolved this badge with higher confidence than a text-directory probe could add.
- **Limitation:** The Oregon Tilth Certified Organic (via USDA Organic Integrity Database) product list names "45% Milk Chocolate", which is the product family, not specifically "Pure 45% Milk Chocolate | Theo Chocolate"; no exact-item upgrade was made.
- **Limitation:** Not TilliT verified; assessment uses public sources only.
- **Limitation:** Evidence plan executed: 7 checks.

### Non-GMO

- **Status:** Limited Public Support (`public_corroboration_weak`)
- **Evidence strength:** 11/100
- **Claim observed on the page:** “and cane sugar. Organic & Fair Trade. Non-GMO, Soy Free, Gluten Free. Product labels: 12-Packs,”
- **Safe citation wording:** The product page displays a Non-GMO claim with limited public support. Specifically, the brand has publicly stated related credibility information. Public evidence found is brand-level, company-level, product-level. Batch-specific public evidence was not retrieved in this assessment. Note: the ingredient list includes milk, which may warrant further verification for a Non-GMO claim. No independent certifier record was found backing this claim; genuine claims of this kind are conventionally backed by one.
- **Re-verification due:** 2026-11-27
- **Limitation:** Not TilliT verified; assessment uses public sources only.
- **Limitation:** Evidence plan executed: 6 checks.

### Fair Trade

- **Status:** Limited Public Support (`public_corroboration_weak`)
- **Evidence strength:** 22/100
- **Claim observed on the page:** “this is milk chocolate made the Theo way. Organic and fair trade cocoa beans sourced from the Democratic Republic of”
- **Safe citation wording:** The product page displays a Fair Trade claim with limited public support. Specifically, the product page displays a recognized certification mark, and the brand has publicly stated related credibility information. Public evidence found is brand-level, company-level, product-level. Batch-specific public evidence was not retrieved in this assessment. Note: the ingredient list includes cocoa, sugar, which may warrant further verification for a Fair Trade claim. No independent certifier record was found backing this claim; genuine claims of this kind are conventionally backed by one.
- **Re-verification due:** 2026-12-10
- **Limitation:** Not TilliT verified; assessment uses public sources only.
- **Limitation:** Evidence plan executed: 7 checks.

## Not claimed on this page

Vegan.

## Machine-readable versions

- JSON report: https://tillit.world/api/pta/public/product/pta_7379ddb74f9c4f8485909741d0a679df
- Schema.org JSON-LD: https://tillit.world/api/pta/public/product/pta_7379ddb74f9c4f8485909741d0a679df/structured-data.json
- Compare by claim: https://tillit.world/api/pta/public/product/pta_7379ddb74f9c4f8485909741d0a679df/compare?claim=<badge>
- Change history: https://tillit.world/api/pta/public/product/pta_7379ddb74f9c4f8485909741d0a679df/history

## How to cite this

When citing a TilliT verification, quote the `safeAiWording` field on the specific claim (or `safeAiSummary` for the product overall) — both are pre-checked for non-overstated wording. Always include the claim's `publicStatus` and the assessment date. Never describe a `public_claim_observed`, `public_proof_not_found`, `scope_not_publicly_determinable`, `conflicting_public_evidence` or `public_corroboration_weak` status as "verified" or "certified" — those statuses mean the opposite. Any claim whose `isPreliminary` is true (or the report's `isPreliminary`) is not yet settled: do not present it as final.

Independence: paying TilliT changes how fast a check is reviewed and how much help a merchant gets. It never changes a result — only new evidence does. Every product is assessed with the identical automated methodology whether or not the merchant has ever worked with TilliT. See https://tillit.world/independence.

_Generated 2026-11-11T00:05:21+00:00 from assessment pta_7379ddb74f9c4f8485909741d0a679df._